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Pulp Magazine 
John Walters + Simon Esterson
London, UK




Welcome to Pulp, the quarterly journal of people and paper, published exclusively for customers and clients of the Italian paper company Fedrigoni.
Printed in Italy on Fedrigoni papers, Pulp is available in two editions: Italian/English and French/Spanish.
The journal is produced by the London-based team
of Eye magazine, and Pulp’s handy A5, perfect-bound format is the ideal platform to present outstanding international work in design, advertising, labels, packaging and publishing.
Fedrigoni is based in Verona, where Giuseppe Antonio Fedrigoni established the company’s first paper mill in 1888. The organisation now has offices throughout Europe,
South America the Far East and Oceania.

International artists, illustrators and designers are welcome
to approach Pulp with anything of interest made using Fedrigoni papers: please contact editor John Walters at pulp@eyemagazine.com
 



Shoot at Tipoteca, Cornuda; 
Location and workshop shots
PULP is the quarterly journal of people and paper, published exclusively for customers and clients of the Italian paper company Fedrigoni.

Printed in Verona on Fedrigoni papers, Pulp is available in two editions: Italian/English and French/Spanish. The journal is produced by the London-based team of Eye magazine, and Pulp’s handy A5, perfect-bound format is the ideal platform to present outstanding international work in design, advertising, labels, packaging and publishing.


The first issue of the bi-lingual magazine, published in Italy by Fedrigoni, features fascinating profiles of studios and print companies making the most of digital print techniques as well as interviews with contributors to the design world, certainly not limited to designers themselves, and people doing some weird inventive stuff with print (like a custom-built turntable section for a screen print project!). Don’t forget of course that the magazine is an advertising tool for Fedrigoni papers, but it doesn’t ever feel like a sales brochure; there's truly valuable and interesting content, printed onto a wide range of papers in different finishes, perfect bound into an expensive feeling magazine.

It genuinely feels as though Fedrigoni engage not only with their clients but their own product and their suppliers at all levels of their business. Pulp showcases this attitude brilliantly. Speaking to those at the event with a Fedrigoni name badge, it was clear that they were not solely interested in the product from a sales perspective, they cared about it from a creative and even personal point of view. The Creative Papers studio and Pulp magazine is testament to that fact; literally festooned with great examples of design physically reproduced with Fedrigoni papers.

Check out Fedrigoni on their website, www.fedrigoni.co.uk

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